ASGA members receive a wide variety of services, including networking events with industry leaders, advice about government grants and regulatory issues, our preferred supplier program and regular e-newsletters about topics of interest to the industry. Just as importantly, ASGA acts on behalf of the entire sporting and active lifestyle goods industry by lobbying governments to improve physical activity participation and to fix problems like the low value threshold, counterfeiting and retail tenancy legislation.

Market Intelligence Surveys and Other Research

The Market Intelligence Surveys collect data from wholesale and retail members of ASGA and other sources and provide subscribers with valuable information about the size and trends of the market in particular categories, including footwear, apparel, retail and golf.

Sports Participation and an Active Lifestyle

Encouraging sport and active lifestyle participation has both a moral and commercial imperative. The healthier people are the better for them and society. The more they participate, the more likely they will purchase sporting and active lifestyle goods. ASGA works with governments and other stakeholders to encourage Australians to be more active and participate in sport.

Industry Advocacy & Government Relations

ASGA plays an important role in advocating governments to improve the business environment for the sporting and active lifestyle goods industry. Specific policy areas we advocate on include increased funding for sport and physical activity participation, taxation, anti-counterfeiting, industrial relations, retail tenancy and skills and training.

Member Benefits and Advice

ASGA can offer advice and assistance to members about government relations, crisis and issues management and applying for government grants and funding.

Industry Events

ASGA runs regular events, often in conjunction with other industry associations, about topics of interest to members, including sport and active lifestyle participation, online retailing, changes to legislation and regulations, new technologies and products, research from third parties and other issues affecting our sector.

Members Advantage

ASGA members have access to a range of specialist services from industry partners that are part of ASGA’s preferred supplier Members’ Advantage program. These include foreign exchange services, retailing leasing advice and anti-counterfeiting legal services.

ASGA Board Room

The ASGA Boardroom at 492 St Kilda Road in Melbourne is available for members to hire for $250 a day. It includes a flexible space with a boardroom table for 16 people, smart TV with laptop connection, kitchen and bathroom facilities, conference phone, whiteboard and catering available on request.