Newsletters

ASGA publishes two e-newsletters each month, the ASGA Update at the start of the month and the ASGA Newsletter in the middle of the month.

If you are interested in receiving e-newsletters from ASGA please subscribe in the ‘Newsletter’ subscription box to the right of the page.

November 2016 Newsletter

    Executive Director’s Report On behalf of the Board of the Australian Sporting Goods Association you are invited to the ASGA Annual General Meeting. The AGM is a fantastic networking opportunity for the leaders of the Australian sporting and active lifestyle goods sectors. It is also your chance to hear one of Australia’s leading experts on retail and technology. Gareth Jude, the Retail Industry Executive in Telstra’s Global Industries team, is responsible for helping Telstra develop strategies for the retail industry. He is co-author of the Telstra Global report The Pers...
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ASGA November 2016 Update

In this edition of the ASGA Update you’ll find articles about: The myth of sports drinks Exercise good for helping memory loss Stronger muscles lead to a stronger brain Dangers of Sport Specialisation Pokemon Go increased physical activity by 144 B steps in just 30 days Fitness more important than physical activity to combat prolonged sitting UK athletes use social media to increase sponsorship potential Recent Australian Athlete Biographies       The myth of sports drinks In an article on The Conversation, author Alberto Dolci from the University of Westmin...
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October 2016 Newsletter

    Executive Director’s Report ASGA is very pleased to join the newly created Australians to Stop Counterfeiting and Piracy (AUSCAP), a coalition of industry groups, businesses and trademark owners working to stop the illegal trade in consumer goods. As well as ASGA’s official involvement, brands and retailers can also support this important anti-counterfeiting campaign. I encourage all ASGA members to get involved and help fight counterfeiting. A new report from the Economist Intelligence Unit commissioned by the European Chamber of Commerce Singapore ranks Australia at th...
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October 2016 Update

In this edition of the ASGA Update you’ll find articles about: UK’s biggest ever sports participation event – I Am Team GB Fitness Trackers may not increase activity enough to improve health USA Cricket goes professional New alliance promotes female team sports Exercise hormone sheds fat, 'helps people stay slender' NFL grows in China Kid’s physical education programmes need more measurement Sports volunteers in New Zealand Sexist language in sport     UK’s biggest ever sports participation event – I Am Team GB According to an article published on the webs...
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August 2016 Newsletter

    Executive Director’s Report ASGA’s Annual General Meeting will be held on Thursday 24 November 2016 in Melbourne. We are still working out the details, but please keep that date free for the AGM. In the meantime, I’m heading overseas for a couple of conferences – the Wearable Tech in Sport Summit and the SFIA’s Industry Leaders Summit, both in the USA. I’ll also be taking a couple of weeks leave while I’m over there, which means the September Update and Newsletter will not be published. While I’m there I’ll be talking about ASGA’s Active Wear: Forecasting Future Trends i...
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August 2016 Update

In this edition of the ASGA Update you’ll find articles about: Physical inactivity costs world $67.5 billion Six-hole Golf coming to European Tour Future of live-streaming sports Does Pokemon Go herald a new type of fitness? Even small amount of exercise can benefit young women's hearts ukactive Kids board’s plan to get children moving New sport whistleblowers website Unhealthy sport sponsorship targets kids Top fitness clubs spending $120,000 on equipment More walkable neighbourhoods are healthier       Physical inactivity costs world $67.5 billion A worl...
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July 2016 Newsletter

    Executive Director’s Report The next few years look like they will be rocky, politically, with the Coalition being – just barely – returned as the Government. I don’t have the reflexive concern shared by a lot of people for governments that only hold a slim majority, as the Turnbull Government will have. We only need to see successful examples of state governments to see how well they can work. Of course, ‘effective government’ and ‘politically stable’ are two very different things… It’s too early to tell yet how this new political reality will affect our concerns. Certa...
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July 2016 Update

In this edition of the ASGA Update you’ll find articles about: Physical activity boosts kids’ brain power and academic prowess India to launch ‘Mission 11 Million’ to promote soccer to Indian youth Running makes you smarter NRL Introduces Munchkin League High sport drink use among young teens 'risk to health' How Sports Can Engage and Entertain on Social Media The future of tracking: Measuring health, fitness and happiness Playing soccer helps bone density       Physical activity boosts kids’ brain power and academic prowess According to the official stateme...
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June 2016 Newsletter

    Executive Director’s Report Women make a sharp distinction between function and style when purchasing active wear, according to results from focus groups as part of our Active Wear: Forecasting Future Trends in Female Consumer Behaviour research project. In a pointed warning to active wear brands and retailers, the research found women will pay more for functional active wear that provides comfort, is breathable and hides sweat but will pay less for style-based active wear that looks good and is assumed to have only basic functionality. As one focus group participant sai...
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June 2016 Update

In this edition of the ASGA Update you’ll find articles about: Online retail expert Paul Greenberg to speak at ASGA Conference Growing calls in USA for more sports participation Local parks underutilised in USA London schools to track kids’ fitness Experts rank US’s ‘Fittest Cities’ Towards an Active Nation - New UK Sport Strategy Exercise may cut risk of 13 cancers Robots helping NFL team to lessen concussion risk       ASGA welcomes online retail expert Paul Greenberg to our annual Conference We are very pleased and excited to welcome Paul Greenberg to the...
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