Author: Shannon

November 2017 Update

In this edition of the ASGA Update you’ll find articles about: ‘1-Click’ purchasing to become the norm after Amazon patent expires Ageing population impacting bands and retailers We’re heavier than we think and too many don’t exercise Sport reform in China opens up huge consumer market Fitness participation in the USA My First Gym launches in Queensland UK National Fitness Day India’s retail sector to overtake China Dangerous fitness fads       ‘1-Click’ purchasing to become the norm after Amazon patent expires According to an article on SmartCompany, e-commerc...
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Sporting Goods Brand Health Study 2017

    The Australian Sporting Goods Association is pleased to support the 2017 Sporting Goods Brand Health research study. Conducted by 10 THOUSAND FEET, the study is scheduled for launch in early November 2017. The Sporting Goods Brand Health study provides a holistic understanding of where your brand stands in the market from a consumers’ perspective. The research is presented in an interactive dashboard, enabling you to see gaps that exist with different target consumer groups and to understand where you sit within the competitive landscape. Given 10 THOUSAND FEET’s role as AS...
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October 2017 Newsletter

    Executive Director’s Report ASGA, as part of our membership of the Australian Golf Industry Council (AGIC) is pleased to announce the launch of The Community Impact of Golf in Australia Report 2017. It is widely recognised that golf has long provided a considerable benefit to the Australian economy. Additionally, the sport has had a significant impact on the health and social wellbeing of those who participate. AGIC commissioned the formal study, recently completed by Sport Business Partners and Street Ryan, to demonstrate the specific economic, social and health benefit...
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October 2017 Update

In this edition of the ASGA Update you’ll find articles about: Sports companies need to know about these megatrends People cycle more when it is safe and easy to do Technology drives value in ranking of top international brands China loses share in world footwear production Generation Z more influenced by social media than by deals Prolonged sitting could lead to an early death Outdoor – a growing global market facing some challenges Launch of US Project Play 2020 by Aspen Institute Reports of the ‘Retail Apocalypse’ over-rated The fashion impact of Instagram     ...
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September 2017 Newsletter

    Executive Director’s Report The Board of the Australian Sporting Goods Association is sad to announce that current president Erica Berchtold, and long-time Director Guy Tuthill, have both resigned from the Board. On behalf of the Board and the ASGA members, I’d like to thank Erica and Guy for their service to ASGA and the Australian sporting and active lifestyle goods industry. I'd also like to take this opportunity to welcome Russell Havens from rebel Sport and Ashley Reade from Nike as new directors. Ashley was appointed at the July Board meeting, while Russell was app...
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September 2017 Update

In this edition of the ASGA Update you’ll find articles about: US Back to School trends – classic sneakers are big Tactical Urbanism shows benefits of human-centred design Growth and trends of wearable devices Research shows benefits of school recess PHIT America gets 150,000 kids moving No, Athleisure isn’t dead Everybody active, every day – UK physical activity support plan Active parents equals active kids Middle class Chinese driving growth in fitness New Playground Safety Standards Consumers wary of promotional deals attached to games       US Back to...
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ASGA welcomes Ashley Reade from Nike as new Board Director

The sporting and active lifestyle goods industry today welcomed the announcement that Ashley Reade, managing director of Nike Pacific, has been appointed to the Board of the Australian Sporting Goods Association (ASGA). Ashley was appointed to the Wholesale Director position vacant since June. The Board is still to appoint a Retail Director. Executive Director of ASGA, Shannon Walker, said “The Board is very pleased to appoint Ashley to the Board. He brings a deep understanding of the sporting and active lifestyle goods sector in Australia and internationally, having worked extensively in Eu...
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August 2017 Newsletter

    Executive Director’s Report The Australian Sporting Goods Association has provided a submission to the National Sports Plan consultation run by the Australian Sports Commission (ASC). I was also interviewed directly by the Commission about ASGA’s views on what should be in the Plan. Australia, like much of the rest of the developed world, is facing a physical inactivity crisis, contributing 6.6 per cent of the overall health burden in Australia and 10 per cent of all deaths. Our submission calls for a national approach to combating physical inactivity, with the Governmen...
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ASGA welcomes innovative, Australian-made active wear brand d+k as new member

The Australian Sporting Goods Association (ASGA) is pleased to welcome innovative new active wear brand d+k as a new member. d+k offers customers Australian and ethically-made quality products with excellent performance features and precise fit without compromising movement. The brand is the result of passion and hard-work from founders Danielle Larkin (Director), and Kelly Tickle (CEO).    “We both have a strong back ground in business and a passion for a healthy active life.  We live and breathe everything d+k stands for - Be Bold. Be Brave. Be You,” Ms Tickle said. “We are in control of...
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August 2017 Update

In this edition of the ASGA Update you’ll find articles about: Market trends in US and European Footwear Fitness promotion needs to be more than slogans Older Australians healthier but not fit compared to 25 years ago Study uses smartphone data to track global ‘steps’ and point out ‘activity inequality’ Thinking yourself fit US Retail Revolution Walking meetings improve creativity and health Health and wellness benefits of swimming What on earth is Pickleball?       Market trends in US and European Footwear A new report by Fung Global Retail and Tech discus...
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